The Story of Pay It Forward: Imagine what would happen if, on one day...
Imagine what would happen, if on one day, hundreds of people spent time and a little money helping out a stranger in Central Texas.
On the second anniversary of the Sept. 11 attacks, employees of Tuerff-Davis EnviroMedia Inc. did just that.
EnviroMedia President Kevin Tuerff started Pay It Forward (Gratitude to Gander) on the first anniversary of the Sept. 11 attacks as a symbolic gesture of thanks to the generous Canadians who opened their homes, schools and churches to house and feed tens of thousands of stranded airline passengers trying to return home to the U.S.
Kevin was one of those stranded passengers. Although he couldn’t get home to Austin on one of the darkest days in U.S. history, the experience provided him with an opportunity to develop a bond with a caring bunch of people from Gander, Newfoundland, that he'll never forget.
On Sept. 11, 2002, Kevin asked his 20 staffers to fan out across Austin to spend a corporate contribution of $1,100 on strangers in whatever way they wanted.
Employees returned to the office late in the day to share emotional stories of how they were able to Pay it Forward with Central Texans, honoring the kindness and compassion of the people of Gander. Each year since then, the tradition has continued at EnviroMedia. It also has inspired others to start their own traditions of kindness.
The purpose of this exercise is to challenge ourselves to look at how we treat the strangers among us, and to help people realize just how far a little kindness and generosity will go. The idea behind Pay It Forward is to change the world, one favor at a time. Hopefully, every person who receives a favor will turn around and do one to another.
On the second anniversary of the Sept. 11 attacks, employees of Tuerff-Davis EnviroMedia Inc. did just that.
EnviroMedia President Kevin Tuerff started Pay It Forward (Gratitude to Gander) on the first anniversary of the Sept. 11 attacks as a symbolic gesture of thanks to the generous Canadians who opened their homes, schools and churches to house and feed tens of thousands of stranded airline passengers trying to return home to the U.S.
Kevin was one of those stranded passengers. Although he couldn’t get home to Austin on one of the darkest days in U.S. history, the experience provided him with an opportunity to develop a bond with a caring bunch of people from Gander, Newfoundland, that he'll never forget.
On Sept. 11, 2002, Kevin asked his 20 staffers to fan out across Austin to spend a corporate contribution of $1,100 on strangers in whatever way they wanted.
Employees returned to the office late in the day to share emotional stories of how they were able to Pay it Forward with Central Texans, honoring the kindness and compassion of the people of Gander. Each year since then, the tradition has continued at EnviroMedia. It also has inspired others to start their own traditions of kindness.
The purpose of this exercise is to challenge ourselves to look at how we treat the strangers among us, and to help people realize just how far a little kindness and generosity will go. The idea behind Pay It Forward is to change the world, one favor at a time. Hopefully, every person who receives a favor will turn around and do one to another.


May God bless you all. (Comment this)
At the end of the tour, I was able to tell these volunteers about Kevin's experience in Gander and how the "pay it forward" movement he began in Austin was inspiring kindness amongst strangers in many places. The people were moved to tears as they learned about the ripple effect of paying it forward.
On my way out of town, I used $100 to purchase pre-paid phone cards and handed them out to folks working at the airport and flight crews preparing to fly on the eve of September 11. I respect the fact these people all have to work harder to make the skies safe for all of us and I can't imagine what kind of fears they must face to show up on 9/11 for work. (Comment this)
As he was ringing people up, you could tell he was enjoying telling the customers to keep their money and that someone was buying breakfast for them that morning. Some people refused the gesture, but we could also tell that a couple people were really touched. Even the staff in the shop seemed to enjoy watching people's reactions. (Comment this)